Play Ball: Baseball Words for the Good Old Summertime
It’s baseball season, and for Detroit Tigers fans, we hope, the Year of the Tiger (yes, after a seven-game losing streak, there is still hope). In honor of the Great American Pastime, I want to talk...
View ArticleA Novel Medium
With nearly EVERYTHING being transformed to a digital or online medium, there’s a lot of discussion about whether the physical novel will be phased out along with other art forms. We already see...
View ArticleExit Strategy
Hile Design copywriting intern John Farris reflects on his experience: My time has come. We all knew it was going to happen, but we tried to forget. And upon the final hour I eat bagel after bagel at...
View ArticleGreat (Customer) Expectations
I recently backed into my daughter’s car and needed my rear bumper repaired (barely a scratch on her 10-year old clunker!). I decided to get competitive bids from two different area auto body shops—one...
View ArticleThe Upside of Nepotism
I’ve been interning at Hile Design for about four months now and I’d like to think I’ve lasted due to my writing skills and charming personality. However, as daughter of Julie Tibus (Creative Director...
View ArticleLessons From Across the Pond
This summer I said farewell to my friends at Hile Design and hopped on a plane to spend a 5-week stint in England, where I studied literature at Oxford University and learned the correct way to drink...
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Blogging Fit: Exercising the Gray Matter
Twenty years ago after my doctor recommended I get more exercise, I, like 40 million other Americans, went out and bought a treadmill. I knew that the odds of exercising long-term in our unfinished...
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Lessons From the Land of Curry
While most people at Hile Design were just starting to fulfill New Year’s resolutions and sincerely regretting that extra slice of pie over Christmas, I was boarding a plane, on my way to a land of...
View ArticleAnimation Geeks: Talking Shop with the U-M Stamps School
On Tuesday, April 8, we hosted an experimental animation class from the U-M Stamps School of Art & Design. Charlie (our animator), Holly (our copywriter), and Dave (the boss man) spoke to a group...
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Case Study: Book Cover Illustration by Dave Hile
Case Study: Book Cover Illustration With almost all illustration being created digitally today, does anybody still paint old school? (You can’t see me, but I’m raising my hand!) To be more specific,...
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